Ballcap Ventures - About Us

Who I Am

Hi there, I'm Anders - the founder of Ballcap Ventures.  I've spent over a decade mastering my craft of building businesses on Amazon & Walmart.  I'm a creative and problem solver at heart, and I take immense pride in the things I build. 

I'm fortunate to have worked at two of the largest retail platforms in the country, and I am passionate about sharing my experience and insights to my partners to help them succeed in their endeavors on Amazon, Walmart, and other eCommerce marketplaces.

My Background

My retail journey began at Best Buy generating sales & demand forecasts for Video Games, focusing on new product launches, improving store in-stock rates, and reducing at-risk inventory. 

I then joined the Amazon team as a Vendor Manager, leading platform management for charismatic brands in the Tools & Kitchen space on Amazon.ca.  My responsibilities expanded to leading new vendor onboarding, serving as A+ content SME, and running category email campaigns for all 11 hardlines categories. 

Currently, I operate a full-service agency dedicated to scaling brands on Amazon and Walmart Marketplace.  Leading a team of ex-Amazonians, I manage all retail and provider partnerships, drive our advertising and client services, and oversee daily operations.

Much of what we built I tie back to the people we've met along the way that stepped up to help us… I am proud to say we put [Anders] and his team at the top of that list and are really grateful for the opportunity to build our brand together.
Kyle, CEO of Pet Treats Brand
Anders did all the work – it was great for me because I could focus on my products and stay connected through updates & summaries. When we started, there was a clear-cut strategy to boost the account before increasing money towards marketing.
Parth, Founder of Men's Accessory Brand
[Anders] shortened the learning curve of being on Amazon.
Jane, Founder of Women's Apparel Brand
From [Anders] professional experience, I soak in everything he can give. The insight with how the platform works has been the most valuable, in addition to how to navigate the do’s-and-don’ts with Amazon.
Sales Director, Women's Hair Care Brand
[Anders] came in quite nicely. He’s been introducing us to tactics we can use to increase our sales. There is a lot going on in Amazon…[he] takes care of even the smallest details, and it takes the pressure off me. I’m able to do my job a lot more effectively.
Ellen - Sales Director, Women's Beauty Brand

Who I Am

My Background

10+

200+

$155 million

$35 million

Much of what we built I tie back to the people we've met along the way that stepped up to help us… I am proud to say we put [Anders] and his team at the top of that list and are really grateful for the opportunity to build our brand together.

Anders did all the work – it was great for me because I could focus on my products and stay connected through updates & summaries. When we started, there was a clear-cut strategy to boost the account before increasing money towards marketing.

[Anders] shortened the learning curve of being on Amazon.

From [Anders] professional experience, I soak in everything he can give. The insight with how the platform works has been the most valuable, in addition to how to navigate the do’s-and-don’ts with Amazon.

[Anders] came in quite nicely. He’s been introducing us to tactics we can use to increase our sales. There is a lot going on in Amazon…[he] takes care of even the smallest details, and it takes the pressure off me. I’m able to do my job a lot more effectively.